Build an online business presence with Instagram
Discover how to create and use a business account on Instagram, identify how to set up your profile and explore key business account features.
Discover how to create and use a business account on Instagram, identify how to set up your profile and explore key business account features.
This training will cover how to use partnership ads to improve campaign performance. It covers the different types of partner content that can be used as partnership ads, as well as how to work with creators and build a partnership...
In this course, you will learn how to design a an A/B, Conversion and Brand Lift test to prove or disprove your test hypothesis and recognize next steps for possible outcomes.
Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.
Learn about the ad creation process and how to create reports in Meta Ads Manager.
This course will cover the five best practices for maximizing performance of direct response campaigns across Meta technologies.
Explore how to select the best ads targeting, placement and creative strategies with Meta Advantage solutions.
Explore the available buying types and bid strategies to use for your campaigns.
Discover how to get started with Reels ads by employing creative essentials and best practices for your assets and connecting with partners and creators as part of your strategy for Reels.
Explore how to create new, custom and lookalike audiences in Meta Ads Manager.
Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.
In this course, you will learn how to create and manage a product catalog for advertising across Meta technologies.
This training prepares advertisers to grow an app audience with Advantage+ app campaigns that use AI and automation. Explore recommendations for getting started, running successful app promotion campaigns and improving campaign performance. Don't see any events here? Be sure to...
Learn ways you can measure your community's performance, make decisions based on insights and monetize to generate revenue.
Learn how to measure the effectiveness of advertising strategies, including setting up and interpreting key metrics.
Explore brand safety controls, and learn about standards and policies relevant to ads on Meta technologies.
This course prepares you to understand the basics of marketing mix modeling.
Learn how to add search lift to your conversion lift experiments to help determine the accuracy of your attribution analytics results. This will help you identify the true source of demand for your products so that you can make...
Explore the campaign objectives in Meta Ads Manager and consider which conversion locations and performance goals are available for each objective.
Learn about privacy and data protection on Meta technologies, as well as how to create ads that adhere to Meta's ad policies.