To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions API...
In this course, you'll learn the features of Business Manager and how to set up an account.
Learn about the different ways you can troubleshoot errors and provide ongoing technical support with the WhatsApp Business Platform.
Understand mobile behavior and improve mobile campaign performance.
Learn how to set up the Conversions API Gateway, verify that the events are received and troubleshoot common issues.
Discover the best media practices that can help increase international sales on Meta technologies.
In this course, we'll discuss how to extract and manipulate data with SQL queries.
Learn how to monetize your app with in-app ads, control which ads appear in your app and advertise to grow your audience.
This session explores how to attract quality leads using lead ads instant forms. We’ll discuss how to set up and optimize your lead ad campaigns to improve performance and the quality of leads you’re generating. We’ll also explore how to...
In this course, you will learn how to use Facebook Reels and Instagram Reels to create short, entertaining videos that help people discover your brand. You will also learn how to create ads for Reels ads and how to incorporate...
This training helps you troubleshoot a catalog for Advantage+ catalog ads and prepare for the Meta Certified Marketing Developer Exam.
In this course, we discuss ways to analyze and interpret the output of a regression analysis.
Learn how to use Messenger to connect with customers in a personal way, increase sales and improve customer service.
The pixel helps you track conversions on your Facebook ads, optimize your ads for people most likely to convert and generate audiences to better target your ads. This course helps you setup, implement and troubleshoot the pixel so you...
Learn how to use advanced matching for websites to optimize ad campaigns and protect customer privacy.
Learn about privacy and data protection on Meta technologies, as well as how to create ads that adhere to Meta's ad policies.
Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.
This course provides an overview of how to bring a business online with the WhatsApp Business app.
Learn about the Meta technologies you can use to grow your business online.
This course explores how advertisers can diversify their ad creative and explains how to get the most relevant ad to a given audience.
