This workshop covers how to guide AI for greater campaign performance using optimization tools across Meta technologies. Learn how to customize ad delivery for specific business KPIs and high-value customers, connect data sources for more accurate optimization and measurement and...
Discover how to leverage generative AI tools to elevate your marketing visuals and advertising strategies, learning fundamentals of creating engaging images using Meta AI, including image generation, editing, and animation techniques, tailored for marketing professionals with a foundational understanding of...
This webinar will explore the changes we are introducing that will make it easier to maximize performance in Meta Ads Manager for agencies, businesses and advertisers. First, we’ll discuss how opportunity score provides experimentally proven recommendations to help improve campaign...
This course explores the value of a holistic measurement approach and specifically covers how to implement and interpret Conversion Lift tests and A/B tests and use the insights to optimize your future campaigns.
This training begins with an introduction of Meta Advantage+, followed by a closer exploration of the newly launched feature, Advantage+ leads campaigns. Next, we’ll review best practices for your Advantage+ leads campaigns. We’ll then take some time to review how...
The purpose of this workshop is to help small businesses understand and apply the benefits of Business Messaging and ads that click to message. This training explores how to apply creative best practices and optimization techniques to ad campaigns that...
In this training, you'll learn the fundamentals of boosting posts on Facebook. You'll learn how to set clear goals, target your ideal audience, decide on the right budget and optimize ad delivery across various placements. By mastering these key concepts,...
In this training, you’ll explore how to use key insights to shape a successful holiday strategy and gain a competitive edge for the holiday season. You’ll also learn the creative best practices for developing impactful holiday assets, along with a...
In this training, you’ll explore how to use key insights to shape a successful holiday strategy and gain a competitive edge for the holiday season. You’ll also learn the creative best practices for developing impactful holiday assets, along with a...
In this training, learners will understand the value Meta offers to help grow their business and when to use boosted posts versus Meta Ads Manager. They will also learn how to boost their first post on Meta technologies and get...
Join us for a live webinar as we explore Meta’s creative automation landscape—showcasing the latest products and features and equipping you with the tools to elevate your ad performance through the power of automation, personalization and scalable creative delivery. What...
It’s not too early to start planning for the holiday season! Learn how to incorporate the power of Meta Advantage+ into your holiday plans in our upcoming webinar on Wednesday, July 23. Hear from Meta experts as they uncover trends...
Ready to take your lead generation marketing to the next level? Join us for "Generate high-quality leads across Meta technologies" a webinar designed to equip you with the latest strategies and tools for capturing and converting high-quality leads. Learn how...
This course explores how you can reach and nurture high-quality leads using lead generation tools across Meta technologies. This webinar is for advertisers who generate leads using Meta technologies. These advertisers should be familiar with how to create a campaign...
In this training, you’ll explore how to use key insights to shape a successful holiday strategy and gain a competitive edge for the holiday season. You’ll also learn the creative best practices for developing impactful holiday assets, along with a...
In this training, you’ll explore how to use key insights to shape a successful holiday strategy and gain a competitive edge for the holiday season. You’ll also learn the creative best practices for developing impactful holiday assets, along with a...
This session will guide you through proactive measures to prevent scams, fraud and brand harm, while also helping you build a comprehensive brand protection strategy. Learn how to protect your business accounts, monitor your brand for misuse and resolve issues...
This workshop covers how businesses can increase sales using ads that click to message. We’ll discuss the key concepts and best practices for creating, optimizing and measuring successful campaigns across multiple message destinations, including Messenger, Instagram and WhatsApp. Don't see...
This workshop explains how advertisers can use opportunity score, a new feature in Meta Ads Manager, to improve campaign performance. Content will include an overview of what opportunity score is, its benefits to advertisers and how opportunity score recommendations...
